Reciva Ltd (Cambridge, UK) and Marvell Semiconductor, Inc. announced their joint platform for Internet radio receivers and networked devices. Combining Reciva's expertise in Internet radio software with Marvell's market-leading silicon, this solution integrates Wi-Fi and LAN connectivity, all popular audio decoders, a comprehensive list of thousands of live radio broadcasts and podcasts from across the world, and a wide range of value-added
and premium content, all in a single circuit board smaller than a business card.
Compared to conventional radio transmissions, the main advantage of Internet Radio is far greater choice. Almost 10,000 stations are available, ranging from live salsa music from Rio de Janeiro, through news bulletins from the other side of the world, to the college radio station from student days. Such choice might sound intimidating, but
finding content is as easy as turning the dial on your old transistor set. Except that now, turning the dial doesn't mean tuning into specific radio frequencies: instead, web addresses for specific online radio stations are being accessed. However, to the user the difference is invisible. The dial shows the radio call sign and name on a little display just like on an AM/FM radio.
"Working with Marvell is exciting for us, and our customers," said Andrew Rhomberg, director of business development and strategy at Reciva. Explaining further, Rhomberg continued: "The cost savings from this new platform will greatly reduce the price premium for an
Internet receiver compared to a legacy AM/FM set. In the global marketplace, technologies with only regional acceptance, such as HD and DAB, will become largely irrelevant."
Over 60 million Americans listen to Internet radio every week,mostly on their office PC, screening out the distractions of cubicle life. Internet radio devices make online radio accessible for users who want to enjoy good music, listen to the news, or just relax in the kitchen, bedroom or by the pool.
Commenting on the relationship, Neeraj Bhatia, product line
manager, Marvell's Embedded and Emerging Business Unit noted,"Streaming Internet radio over Wi-Fi is a compelling feature for the digital home market. Working with Reciva enables us to offer a turnkey solution with the best-in-class content to our customers."
The new radios also allow the user to play their own music from any wirelessly connected device, as well as personalized content, like fast growing radio service Pandora. In fact access to Pandora has been built into the new platform and Tim Westergren, founder of Pandora explains "Pandora has grown to more than 9.5 million listeners and we think allowing users to access Pandora on any device will further accelerate our growth. New Reciva users will be able to get Pandora preinstalled and existing users will have the option to upgrade their radios at the touch of a button."
and premium content, all in a single circuit board smaller than a business card.
Compared to conventional radio transmissions, the main advantage of Internet Radio is far greater choice. Almost 10,000 stations are available, ranging from live salsa music from Rio de Janeiro, through news bulletins from the other side of the world, to the college radio station from student days. Such choice might sound intimidating, but
finding content is as easy as turning the dial on your old transistor set. Except that now, turning the dial doesn't mean tuning into specific radio frequencies: instead, web addresses for specific online radio stations are being accessed. However, to the user the difference is invisible. The dial shows the radio call sign and name on a little display just like on an AM/FM radio.
"Working with Marvell is exciting for us, and our customers," said Andrew Rhomberg, director of business development and strategy at Reciva. Explaining further, Rhomberg continued: "The cost savings from this new platform will greatly reduce the price premium for an
Internet receiver compared to a legacy AM/FM set. In the global marketplace, technologies with only regional acceptance, such as HD and DAB, will become largely irrelevant."
Over 60 million Americans listen to Internet radio every week,mostly on their office PC, screening out the distractions of cubicle life. Internet radio devices make online radio accessible for users who want to enjoy good music, listen to the news, or just relax in the kitchen, bedroom or by the pool.
Commenting on the relationship, Neeraj Bhatia, product line
manager, Marvell's Embedded and Emerging Business Unit noted,"Streaming Internet radio over Wi-Fi is a compelling feature for the digital home market. Working with Reciva enables us to offer a turnkey solution with the best-in-class content to our customers."
The new radios also allow the user to play their own music from any wirelessly connected device, as well as personalized content, like fast growing radio service Pandora. In fact access to Pandora has been built into the new platform and Tim Westergren, founder of Pandora explains "Pandora has grown to more than 9.5 million listeners and we think allowing users to access Pandora on any device will further accelerate our growth. New Reciva users will be able to get Pandora preinstalled and existing users will have the option to upgrade their radios at the touch of a button."
